Return on Investment (ROI)
Organizational culture and positive psychology training for 
leadership can have a measurable return on investment for you and your company.
Harvard Business School Professors John Kotter and James Heskett conducted four studies including 207 firms over an eleven-year period with subset studies from between 9 to 22 firms from large positive cultures. They determined that constructive and contributive cultures outperformed defensive and comparative cultures in gross revenue by 516%, net income by 755% and stock price by 827%.
Defensive & Comparative Level 2 Cultures
- Arrogant and self-serving
- Fear based
- Internally comparative and political
- Protective of status quo and change resistant
- Bureaucratic
Constructive & Contributive Level 3 Cultures
- Concern for all stakeholders and the common good
- Open to change
- Entrepreneurial, creative and opportunity seeking
- Supportive, open communicative environment
